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S
Head of Marketing
STA
Vancouver, BC
- $130,000 to $150,000 CAD / year
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STA

Head of Marketing

Vancouver, BC, Canada

$130,000 to $150,000 CAD / year · Full-time

Within 25 km of Burnaby · About 12.2 km from the city centre

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Job details

Pay: $130,000 to $150,000 CAD / year
Job type: Full-time
Experience: 5+ years of marketing experience in software/technology space
Posted: Aug 4, 2026

Original job description

Our client is a leading location intelligence and marketing planning software company transforming how leading enterprises make smarter real estate, site selection, and expansion decisions through predictive analytics, geospatial intelligence, and data-driven insights. They have 200+ enterprise customers across restaurant, retail, and healthcare industries with 99% net revenue retention and ~$20M in ARR.

About the opportunity

We are seeking a Head of Marketing to build and lead the company’s marketing function from the ground up. This is a highly strategic and hands-on leadership role responsible for developing the marketing strategy, strengthening brand awareness, creating demand generation programs, and building the foundation for scalable growth. You will own marketing end-to-end, partnering closely with Sales, Customer Success, and Product to drive awareness, pipeline, customer expansion, and market leadership.

Build & Own the Marketing Strategy - Develop and execute a comprehensive marketing strategy aligned with company growth objectives.
Demand Generation & Pipeline Growth - Create and optimize programs that generate qualified pipeline and support sales growth
Brand Marketing & Market Awareness - Elevate the company’s brand presence and establish category leadership by develop compelling brand messaging, creative direction, and campaigns
Product Marketing - Translate complex technology and data capabilities into clear customer value propositions

What We're Looking for:

We are looking for an entrepreneurial marketing leader who is excited by the opportunity to build something meaningful.

5+ years of marketing experience in software/technology space
Exposure to demand generation, product marketing, branding & messaging and driving measurable business outcomes
A strategic thinker with a hands-on approach, and a commercial mindset where business impact/ROI is top of mind
Must be Vancouver based

Compensation:

$130K-$150K base + bonus
Strong benefits package
RRSP matching
Wellness allowance
Generous time off

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More about this job

Responsibilities

The Head of Marketing will build the marketing function from the ground up, developing a comprehensive strategy to drive brand awareness and scalable growth. Key duties include creating demand generation programs and translating complex technology into clear customer value propositions.

Requirements

Candidates must have over 5 years of marketing experience in the software or technology sector with a proven track record in demand generation and branding. The role requires a strategic yet hands-on leader who is based in Vancouver.

Skills

Demand Generation
Product Marketing
Brand Marketing
Strategic Planning
Market Awareness
Pipeline Growth
Value Proposition Development
Commercial Mindset
ROI Analysis
Leadership

Benefits

Bonus
RRSP Matching
Wellness Allowance
Generous Time Off

Visa sponsorship

Not detected in the job text

Keywords

Location Intelligence
Marketing Planning Software
Predictive Analytics
Geospatial Intelligence
Data-Driven Insights
SaaS
B2B Marketing
Net Revenue Retention
ARR
Enterprise Customers
Demand Generation
Product Marketing
Brand Messaging
Pipeline Growth
Category Leadership

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